Practical writing on pricing, hiring, podcast operations, and the actual mechanics of turning content into pipeline. Not theory. Not "10 LinkedIn hacks." The stuff I'd want to read if I were the one hiring.
Five price brackets, from $300/mo posting services to $5,000+/mo full content operators. What you actually get at each level, the six red flags nobody mentions, and the questions to ask before hiring anyone.
The role most founders confuse with a ghostwriter. What the scope actually covers, the honest math against agencies and in-house hires, and the four people who should not buy it.
A $500 engagement became a $5,000 retainer in nine months with no proposal in between. The trust ladder, what to measure in the first 90 days, and why 30-day trials are a bad test.
One podcast episode into 10+ platform-native assets. The five-step system, the platform-by-platform rules, and why cross-posting quietly suppresses reach on every surface.